Content teams lose time handoffs between ideation, drafting, editing, and publishing. In this session, Jack Perales walks through how WorkOS built a blog bot in Slack that covers the full workflow: pitching ideas, drafting posts, running edits, and publishing without leaving the channel.
Jack covers how the Applied AI team designed the bot, which parts of the process it handles today, and how other GTM teams can apply the same approach to ship content faster while keeping their brand voice intact.
About our guest
About Knock
Knock is an agent-led customer engagement platform to manage all your messaging—product, marketing, and transactional—across email, SMS, push, chat, and in-app. Teams use Knock to build any messaging experience they want, without compromising on design, performance, or user experience. Prompt the Knock agent to build messaging from the dashboard, Slack, Claude, and more. Start building with Knock today.
