In-app messaging that feels like your product.
Create responsive modals, banners, and nudges that match your product UI and branding. Target users at the right moment to drive engagement and conversion.
The top reasons teams choose Knock over UserPilot
One system for all messaging
Coordinate in-app messaging alongside email, SMS, push, and chat. Smart controls help you reach the right users at the right time, avoiding message fatigue.
Always on brand
Match your product's typography, colors, spacing, and animations exactly, so every in-app message feels like an extension of your product.
Native, snappy performance
Build any in-app messaging experience you can imagine, rendered with your own components for fast, responsive performance.
In-app component library and SDKs
Power all of your in-app messaging. Native to your product. Built for production-level performance.

Contextual delivery
Show the right guide, based on live user and page data.

Built-in analytics
Understand impressions, clicks, and dismissals. Stream to your warehouse.

self-service copy updates
Product and marketing teams publish safe changes instantly. No deploys necessary.

Knock vs. UserPilot feature comparison
| Feature | Knock | UserPilot |
|---|---|---|
| Visual template editor | ||
| In-app messaging support | ||
| Campaign engagement analytics | ||
| Full observability (API logs, message debugging) | ||
| CLI and management API | ||
| Advanced workflow functions like batching, throttling | ||
| Git-like version control | ||
| Multi-environment support | ||
| Schema-enforced trigger validation | ||
| Native in-app messaging components | ||
| Multi-tenancy support |
Frequently asked questions
What's the main difference between Knock and UserPilot?
Knock is developer-first messaging infrastructure that provides APIs and SDKs for engineering teams to build custom notification systems. UserPilot is a digital adoption platform designed for product teams to create in-app guides and onboarding experiences without code.
Knock supports product, growth, and engineering-owned messaging driven by events, while UserPilot focuses on product adoption and user onboarding through no-code builders.
Can developers use UserPilot for transactional notifications?
While UserPilot can display in-app messages, it's primarily built for product adoption and onboarding use cases. Developers often find UserPilot's no-code approach limiting for complex notification logic, whereas Knock provides granular, programmatic control through APIs and event-driven workflows designed specifically for transactional product and customer messaging use cases.
Does Knock support in-app guides like UserPilot?
Yes, Knock provides native in-app messaging components through Guides that enable engineering teams to build custom dialogs, paywalls, and nudges using their own React components. Unlike UserPilot's pre-built templates, Knock gives you full control over the design and behavior of your in-app experiences.
In addition, features like Workflows and Broadcasts allow engineering, product, and growth teams to work collaboratively in Knock to send relevant lifecycle messaging and one-off promotional messages, just like UserPilot.
How do the analytics compare between Knock and UserPilot?
UserPilot offers product adoption analytics and user behavior tracking for onboarding flows. Knock also provides detailed engagement analytics across channels, plus end-to-end observability for delivery tracking, message debugging, and API logs that give you complete visibility into your messaging infrastructure.
Is Knock easier to set up than UserPilot?
Unlike UserPilot, Knock is purpose-built for developers, so initial setup requires some technical involvement. However, Knock's developer-first approach means you get more control and flexibility once configured, with features like infrastructure as code, version control, and programmatic management.
Can I use Knock and UserPilot together?
Yes, many companies use both platforms. It's common to see engineering teams using Knock to handle transactional messaging (alerts, updates, collaboration messages) while product teams use UserPilot to manage onboarding flows and product adoption experiences.
Is Knock cheaper than UserPilot?
Knock typically offers more cost-effective pricing for teams building holistic messaging systems. While UserPilot requires annual contracts, Knock provides transparent usage-based pricing starting at $0 for the first 10,000 notifications, making it accessible for startups and growing companies, with volume discounts for larger enterprise organizations.
Does Knock offer enterprise compliance features like UserPilot?
Both platforms offer enterprise compliance features. Knock provides SOC 2 Type 2 certification and supports GDPR/CCPA requirements. UserPilot offers similar compliance but typically requires enterprise contracts.
How long does it take to implement Knock compared to UserPilot?
Knock is designed for rapid implementation by developers, with most teams shipping notifications within hours using pre-built components. UserPilot typically requires weeks of configuration, content creation, and team training.
How long does migration from UserPilot to Knock take?
Most engineering teams migrate from UserPilot to Knock within 2-4 weeks, depending on notification complexity. Knock's developer-first approach and responsive support team help accelerate the process.
Migrate from UserPilot to Knock
Bring your workflows, templates, and notification logic to Knock with a more flexible, open infrastructure. Reduce vendor lock-in and gain full control with developer-first workflows.








