Today we’re introducing custom domains for link and open tracking for all Knock customers.

This allow you to use domains you own—rather than an auto-generated URL like e1.knock.app—for all tracked links in your messages. Aligning your tracking domains with your sending domain reduces the likelihood of spam filters flagging your messages and increases trust from users who expect links to come from you, not a third party.

Custom domains support granular configuration per message type and per environment. That means you can set up specific domains for specific purposes, such as one domain for short SMS links and another for long-form email URLs.

Custom domains are available today for all Knock customers. You can find out more in our documentation.