Knock v Novu

Send notifications that delight users with Knock

Knock gives you everything you need to send notifications users love: enterprise-ready scale, observability and logging, composable in-app infrastructure, and flexible preferences. All in one platform.

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TRUSTED BY DEVELOPERS AT

Observability

Complete visibility into your notifications

Get better visibility into your notification system than if you built it in-house. Debug issues with ease and understand notification performance.

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Flexible in-app infrastructure

In-app notifications the way you want them

Only Knock gives you complete flexibility over your in-app notifications. Power priority inboxes, multiple feeds, and toast notifications—all from a single platform—with open-source React components and built-in real-time websocket support.

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Flexible preference model

The only messaging platform that helps you send fewer notifications

Use our flexible preferences model and batch function to reduce the notifications you send to users, while still ensuring they’re notified about important activity in your product.

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Notification localization

Scale and automate notification translations

Use Knock translations to cut down on template management overhead. Programmatically update translations using the Knock API.

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Novu and Knock comparison

Feature
Visual and code-based template editor
Workflow builder functions: delay
Workflow builder functions: batch
Workflow builder functions: HTTP request / fetch
Automated recipient fanout on notify call
Object model for non-user recipients such as Slack channels
Create multiple in-app channels
API log and message debugging
Built-in tenancy support for feeds, branding, and preferences

Top 3 reasons leaders pick Knock over Novu

Built for scale and resiliency
1

Built for scale and resiliency

Knock is trusted to power production notifications at scale for world-class teams such as Vercel, SafetyCulture, and Darwin Homes.

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A developer-first platform
2

A developer-first platform

With automated recipient fanout, a flexible preferences model, and unlimited environments, Knock meets your developers where they work.

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Best-in-class observability and debugging
3

Best-in-class observability and debugging

Knock provides an end-to-end debugger so you can understand what happened from API request to workflow run to notification sent.

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